Hillgrove’s FBLA chapters collaborated on a field trip and went to World of Coke on October 2nd. Students learned about marketing, branding, and entrepreneurship. World of Coke provided the opportunity for students to explore these skills through various galleries. The Loft, The Vault, Bottle Works, and Milestones of Refreshment were some of the galleries that the students got to visit. Students learned valuable information about John Pemberton and how his innovative idea turned into what Coca-Cola is today. Students were able to download the World of Coca-Cola explorer app and were given a guided tour about all the attractions. At the end of the tour, students were given the opportunity to taste 100 beverages from around the world. They took away the company motto of “Always Share a Coke” and “Moments of Happiness can be Large and Small.”
